Currently, we are working in Zuni Pueblo with local artists on an artwalk project in our home state of New Mexico. Part of the American Southwest for thousands of years, the people of Zuni include both fine artists and creative entrepreneurs known around the world for their amazing and unique work with pottery, silver, precious stones, and fetish carvings.
But, because of factors like geographic isolation and limited broadband internet, creatives based in Zuni are still figuring out how to succeed without having to constantly travel to art shows, even though their work is in high demand. The artwalk project merges both digital and offline strategies to bridge that gap, connecting an amazing and talented group of creatives to meaningful opportunities and economic independence.
Partners in the project: Zuni Pueblo Mainstreet, Artplace America, Zuni Pueblo Department of Tourism, Indigenous Design Planning Institute, University of New Mexico School of Architecture & Planning, Ashiwi College and Career Readiness Center, The Ovation Foundation, and the National Endowment for the Arts. Visit www.zunipuebloart.org to learn more!
Past Creative Economy projects include the Costa Rica Cultural Corridor and the New Mexico Agritourism Initiative.
Creative Startups is a 501(c)3, and your donation assists creative and cultural entrepreneurs in these regions working to grow their startups and businesses into community assets.
In recent years, authenticity has been an issue of concern. Zuni artwork is being replicated and manufactured en masse to be sold as ‘authentic’ Zuni art. To the end, the ArtWalk is an important step forward to help promote both the artist and their authentic works of art.
Wells Makhee, Jr.
Zuni Pueblo Main Street
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